Top 5 Specializations of Online BBA Programs
In the fast-growing digital world, the desire for a more convenient and flexible mode of quality education has taken over the traditional mode of higher education. The online Bachelor of Business Administration program is designed to develop a foundation in marketing, business, and entrepreneurship. The aspirants after intermediate education or with the diploma courses too can apply for the online BBA course. This bachelor’s program is a beacon for freshers or working professionals who are looking to gain managerial and administrative skills in the administrative sphere through different specializations in business programs.
The Bachelor of Business Administration online program is designed to fulfill the needs of a diverse group of individuals including fresh 10+2 pass-outs seeking higher education in administration, remotely located students with no access to quality education due to a lack of infrastructure. Several UGC, ACITE, DEB, and NIRF-accredited educational institutions offer credible online bachelor of business administration programs that you can enroll in.
This blog aims to serve you with comprehensive and authentic information regarding the various specializations of the online BBA program. Read the blog further to learn about its career scope, key courses, entrance exams, eligibility criteria, approval & recognition, and more.
Course Overview: BBA Online Program
Top 5 Online BBA Specialization Programs in Demand
- Online BBA in Digital Marketing
Digital Marketing is a major source of everything business in the ever-evolving world of technology. This three-year bachelor program equips the students with the tools and strategies to thrive in the digital landscape. The Online Bachelor of Business Administration in Digital Marketing specialization program covers the skills and knowledge of social media tactics, advertising, SEO, social media management, content marketing, data analytics, and more. Online BBA is suitable for freshers, working professionals, entrepreneurs, and international students to advance their careers in sectors of IT, management, banking, finance, and academia.
Key Courses:
Consumer & Audience Behavior
Digital Marketing
Business Research Methods
Digital Visualization and Expression
Digital Analytical and Campaign Planning
Management Economics
Digital Business
Media Planning and Management
Digital Futures
Financial Management for Communication
Career Scope:
Digital Marketing Specialist
SEO Analyst
Social Media Manager
Marketing Manager
Professional Blogger
SEO Expert
Digital Freelancer
Web Analyst
- Online BBA in Human Resource Management
Online BBA in Human Resource Management spans three years and develops skills in managing human resources, Compensation Management, Employee Training, Recruitment, performance management, Development, and more. This online master program in Business Administration trains the candidates to manage the workflow in a company from workflow planning to handling legal issues for the company to operate smoothly. Theres a high demand for experts who have the tactics to solve corporate business-related problems and manage intricate legal and other issues arising in the corporation. This online program in HRM prepares the candidates to acquire job roles in the fields of finance, advertising, consultancy, management, and more with good pay.
Key Courses:
Recruitment and selection
Consumer Behavior
Global Business Environment
Financial Institutions and Markets
Essentials of Entrepreneurship
Accounting for Business
Performance Management System
International Human Resource Management
Information System for Business
Personal and Managerial Effectiveness
Strategic Management
Career Scope:
Human Resources Manager
HR Business Partner
Recruitment Specialist/Recruiter
Talent Acquisition Manager
Training and Development Manager
Compensation and Benefits Specialist
Employee Relations Manager
Organizational Development Consultant
HR Information Systems Manager
Labor Relations Specialist
HR Analyst
Diversity and Inclusion Specialist
Performance Management Specialist
HR Compliance Officer
- Online BBA in International Finance
Online Bachelor of Business Administration in International Finance specialization is designed to solve global business challenges. This online program covers the knowledge and skills of risk Management, international investment, currency exchange, and strategy management. Candidates with a Bachelor's degree in International Finance make careers in the sectors of Finance, banking, accounting, business management, consultancy, and more such lucrative fields. The Online BBA in International Finance prepares the candidates with the advanced tactics to upgrade in the sphere of foreign currency, international finance, and understanding global investment.
Key Courses:
Global Economic Issues
Investment Analysis
Risk Management in Finance
International Business Law
Corporate Finance
Derivatives and Risk Hedging
Business Law and Ethics
International Trade
Marketing Management
International Business
Career Scope:
Financial Analyst
Investment Banker
Venture Capitalist
International Financial Manager
Risk Analyst
Financial Consultant
Corporate Treasurer
Asset Manager
Financial Controller
International Trade Specialist
Compliance Officer
- Online BBA in Advertisement and Marketing
Online BBA in Advertising and Marketing specialization is a three program that combines marketing, humanities, and marketing disciplines. Those candidates who wish to advance their careers in domain of the marketing firms, advertising agencies, digital marketing, public relations, and corporate communications. The bachelor's degree in advertisement and marketing program delves into the learning of creative and dynamic marketing and advertising concepts of brands and consumer behavior. The advertising and marketing professionals and experts are high in demand in the current digital world of marketing where every brand requires digital marketing.
Key Courses:
Management and Advertising Landscape
Principles of Branding/ Marketing
Fundamentals of Accounting in Advertising
Digital Fluency
Consumer Psychology
Media Economics, Management, and PR Mind Management
Digital Marketing
Brand Design
Content Strategy and Storytelling
Business Decision Making
Event Management
Career Scope:
Marketing Research Analyst
Marketing Executive
Product Manager
Digital Marketing Manager
Sales Manager
Public Relations Specialist
Social Media Manager
Brand Manager
SEO Manager
- Online BBA in Banking and Finance
Online Bachelor of Business Administration in Banking and Finance is a popular specialization in business administration that teaches the candidates several aspects of management that cover both business and financial skills and knowledge from basics to advanced. An online bachelor's degree is designed to cover the curriculum of higher education while sitting in the comfort of home managing their professional and personal commitments. During the three years of the online BBA program, it cover the core study of business, finance, accounting, and principles of management. Experts and professionals in finance are high in demand in the sectors of banking, insurance, and marketing to enhance the financial security of the corporation.
Key Courses:
Principles of Banking
Introduction to Business Analytics
Financial Services and Participants
Global Banking and International Finance
Information Systems for Business
Financial Reporting and Analysis
Central Banking Functions
Retail and Wholesale Banking
Central Banking Functions
Strategic Management
Equity Research and Mergers and Acquisitions
Career Scope:
Wealth Manager
Credit Analyst
Financial Planner
Risk Manager
Asset Manager
Corporate Finance Analyst
Insurance Underwriter
Mortgage Advisor
Financial Consultant
Treasury Analyst
Equity Research Analyst
Portfolio Manager
Financial Controller
Compliance Officer
Financial Auditor
Actuarial Analyst
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